League Brand Guidelines

One Voice

Instagram Simple text to go with photo or video. Grid should be used for beautiful photos—no graphics!—we’d want seen past the date of relevance, aim for visual storytelling over the course of the year. Voice: brief, intriguing, inspiring. Hashtags: #MMLeague #[year]CapCon #Conv[year]. Ex: #2023CapCon #Conv23 Examples #1 The League’s advocacy team breaks down the legislative action in Lansing and D.C. at our #2023CapCon. Watch our video with the highlights. #2 Every community in Michigan is within 50 miles of a state park or recreation area and even closer to numerous local and regional parks or recreation spaces. They provide numerous social, health, economic, and environmental benefits. As a pillar of community wealth building, public health encompasses the safety, health, and wellbeing of residents. This article in the latest issue of The Review includes examples of both physical and mental health responses by municipalities: local recreation and physical and mental health facility projects submitted to the League through our Community Excellence Awards. While mental health may not be the typical issue municipal governments confront, police have felt the toll of mental health calls in their communities. Read the full article at the link in our bio. #MMLeague #TheReview #StateParks #MentalHealth

MAY 2024

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