League Brand Guidelines

League Departments, Programs, and Partnerships

Risk Management Services continued

• Preferred terms related to Risk Management Services: o Member contributions instead of premiums , though the term premiums is OK in some instances where it makes what we are talking about clearer. o Group self-insurance or group self-insurance programs rather than insurance ; they are never referred to as companies . o Member equity returns is preferred over dividends , but dividends is OK where shorter and simpler makes sense. o Net equity instead of surplus , though, like dividends , it’s OK to use in some instances.

MAY 2024

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